Human X AI
First Impressions, Engineered.
Cairo → Gulf
Cinematic launch websites, brand worlds and AI visual production for developers, luxury brands and founders.
AI first. Taste always.
Human X AI
First Impressions, Engineered.
Cairo → Gulf
Cinematic launch websites, brand worlds and AI visual production for developers, luxury brands and founders.
AI first. Taste always.
Human X AI
First Impressions, Engineered.
Cinematic launch websites, brand worlds and AI visual production for developers, luxury brands and founders.
Why Mad Genius
We make first impressions.
Launch websites, brand worlds and AI visuals, built by hand.
Strategy, design, code and AI production under one roof. One project at a time.
Hand-built
Production
Hand-built
Production
Human
Art Direction
Human
Art Direction
AI-native
Production
AI-native
Production
Hand-built
Production
Human
Art Direction
AI-native
Production
Generative
Services
Cairo → Gulf
02 Services
Launch websites, brand worlds, applied AI and AI visual production.
Practices
Services
Launch websites, brand worlds, applied AI and AI visual production.
Brand Worlds
Brand Worlds
Applied AI
Applied AI
Applied AI
Launch Websites
Launch Websites
Launch Websites
AI Visuals & Video
AI Visuals & Video
AI Visuals & Video
The Proof
Trusted by Qatari Diar.
We built the launch website for Alam Al Roum, the flagship North Coast development of Qatar's sovereign developer.
Delivered as BKI, our former name. Alongside it, direct work with heads of teams at Apple and Amazon on separate, independent projects.
Selected
Portfolio
Collection
03 Projects
Launches we have shipped, and generative studies. Placeholder imagery until the new shoot lands.
Case studies
Portfolio
Launches we have shipped, and generative studies. Placeholder imagery until the new shoot lands.
Verified
Reviews
No estimates
04 Facts
Numbers we can put our name to.
Results
Verified
Reviews
No estimates
04 Facts
Numbers we can put our name to.
Directions
Reviews
Numbers we can put our name to.
Results
Built for
Qatar's sovereign developer.
$35B
Client portfolio
Fact
Launched in 2026
on Egypt's North Coast.
Qatari Diar
Results
Built for
Qatar's sovereign developer.
$35B
Client portfolio
Fact
Launched in 2026
on Egypt's North Coast.
Qatari Diar
Results
Built for
Qatar's sovereign developer.
$35B
Client portfolio
Fact
Launched in 2026
on Egypt's North Coast.
Qatari Diar
Results
12 countries,
from Cairo to the Gulf.
12
Countries shipped
Fact
One at a time,
so nothing is rushed.
Egypt to Iraq
Results
12 countries,
from Cairo to the Gulf.
12
Countries shipped
Fact
One at a time,
so nothing is rushed.
Egypt to Iraq
Results
12 countries,
from Cairo to the Gulf.
12
Countries shipped
Fact
One at a time,
so nothing is rushed.
Egypt to Iraq
Results
160K+ reached
through the Breathe platform.
160K+
Customers reached
Fact
Fixed fee, written scope,
one project at a time.
Breathe
Results
160K+ reached
through the Breathe platform.
160K+
Customers reached
Fact
Fixed fee, written scope,
one project at a time.
Breathe
Results
160K+ reached
through the Breathe platform.
160K+
Customers reached
Fact
Fixed fee, written scope,
one project at a time.
Breathe
Show
Reel
Show
Reel
Show
Reel
Creative Process
From brief to launch.
A written scope, a fixed fee, and dates in the diary.
Every engagement follows the same four stages. Nothing starts without a written scope.
Discovery
Vision
Positioning, and the one thing visitors must feel. and
Discovery
Vision
Positioning, and the one thing visitors must feel. and
Vision
Positioning, and the one thing visitors must feel. and
Direction
Strategy
Scope, structure and the AI layer, in writing. creative
Direction
Strategy
Scope, structure and the AI layer, in writing. creative
Strategy
Scope, structure and the AI layer, in writing. creative
Creation
Production
Design, motion and AI production as one system.
Creation
Production
Design, motion and AI production as one system.
Creation
Design, motion and AI production as one system.
Handoff
Delivery
Hand-built launch, handover, then we watch the numbers.
Handoff
Delivery
Hand-built launch, handover, then we watch the numbers.
Delivery
Hand-built launch, handover, then we watch the numbers.
Launch websites
Imagine more
with us
Launch websites
Imagine more
with us
Launch websites
Imagine more
with us
Brand worlds
Imagine more
with us
Brand worlds
Imagine more
with us
Brand worlds
Imagine more
with us
AI visuals
Imagine more
with us
AI visuals
Imagine more
with us
AI visuals
Imagine more
with us
Creative
Mad Genius
Cairo → Gulf
05 Contact
Tell us what the site has to make people feel. We take it from there.
One business day
05 Contact
Tell us what the site has to make people feel. We take it from there.
One business day
